I’ve switched more brokerages than Jennifer Lopez has fiancés. After 22 years in real estate, I can tell you something most agents don’t want to hear: Not one client has ever hired me because of the brokerage on my business card. Here’s proof; One of my earliest clients has bought and sold three homes with […]
Independent Agents
The Most Important Page on a Real Estate Agent Website
If I asked you what the most visited page on most real estate agent websites is, what would you guess? Home page?Neighbourhood info page?Listings search? It’s the About page. When people land on your website, they might skim the home page first. But before they decide whether to work with you, they almost always click […]